爱豆传媒 business student’s networking skills set stage for consulting career
School of Management's Chad Burks is enrolled in the Transformational Leaders Program and member of PwC Scholars

The first round didn鈥檛 go so well. It was a case competition centered on Airbnb, and Chad Burks鈥 team finished last in a stiff competition with fellow first-year students in the Dean鈥檚 Mentoring Program at 爱豆传媒鈥檚 School of Management (SOM).
It was a tough blow for Burks and his teammates, but they were hungry. They worked late nights. They revisited their approach and fine-tuned their strategy. And it paid off: they came in first place during the third and final round after making their presentations at KPMG in New York City before a panel of industry professionals.
鈥淚鈥檓 proud of that for a few reasons, but most of all, it proved to all of us that you can get knocked down, make a comeback and really learn something from it,鈥 said Burks, a third-year business administration major from Clifton Park, N.Y. 鈥淚t鈥檚 not always about the result, but anytime you can achieve that result you were working so hard for, it sure feels a lot sweeter.鈥
It鈥檚 that kind of tenacity that has defined Burks throughout his academic career at 爱豆传媒, where he鈥檒l begin his senior year in the fall. He鈥檚 a firm believer that opportunities are always out there as long as you take advantage of them.
A student in SOM鈥檚 nationally recognized Transformational Leaders Program and a member of PwC Scholars, Burks has learned the value of surrounding oneself with people who believe in you so you can reach your full potential and become a change agent in the community.
He鈥檚 also discovered how networking can mean different things to different people, but one thing is clear: networking means more than simply seeking out professionals who might one day help connect you with a job.
鈥淚 think a common mistake students can make is getting on networking calls and essentially asking, 鈥楥an you give me a job?鈥 When you network, you should really be focused on getting to know who they are as a professional and as a person,鈥 Burks said. 鈥淣ot only does that mean asking what their daily job is like, but also what they do in their free time, and maybe what makes them happy in their role. You show your interest and that you鈥檙e willing to learn.鈥
With that approach in mind, Burks has landed two summer internships with PwC, both of which have sharpened his skill sets while allowing him to explore a career path in consulting.
Last summer, much of his internship required the use of data visualization platforms and skills he鈥檇 already picked up by working with different student business clubs, and the experience showed him just how pivotal they could be in a professional setting. He鈥檒l spend his summer 2024 internship with PwC in a more client-facing role based in Boston, performing cyber consulting.
Burks鈥 work during his five first-place finishes in SOM case competitions cultivated his interest in consulting. He realized through those experiences that he had a talent for solving complex business problems by first pinpointing the root cause, which often isn鈥檛 as simple as it sounds.
鈥淚t鈥檚 really about determining what needs to be addressed, then using an outside-the-box mindset by exploring what other companies in the client鈥檚 industry are doing,鈥 Burks said. 鈥淗ow successful is it, or isn鈥檛 it? What can I take from that and try to optimize it so that it can give the best solutions to that client?鈥
Mentors have always played pivotal roles in Burks鈥 academic and professional journey, so when he got the chance to run the MGMT 111 course鈥檚 mentoring program this past year, it was a way to return the favor. Burks assigned 440 students to mentor groups in the fall (more than 100 in the spring) and tracked their progress each semester.
鈥淜nowing that I facilitated an experience that helped so many new SOM students learn professional development 鈥 resumes, networking, building LinkedIn profiles 鈥 is so rewarding,鈥 he said. 鈥淎nd, isn鈥檛 that really what SOM is all about? It鈥檚 how you can use what you know to help others, so they鈥檒l be willing to give back when they鈥檙e in a position to.鈥